Welsh Mountain Pony Promotions
Welsh Mountain Pony Promotions LLC is an off-shoot of a Facebook group created as a forum to discuss the continued decline of Welsh Mountain Pony numbers in the USA and promotion of our favorite section of Welsh. Welsh Mountain Pony Promotions was originally a group of four Welsh Mountain Pony breeders dedicated to the promotion and preservation of the breed. The group held multiple planning sessions starting in April 2016. The first visible effort of the group was in the development of the Facebook page, Welsh Mountain Pony Promotions, in September 2016. It is not a sales page, but rather an informational and promotions page. The page has gained in popularity gaining new members each week. As of March 2018, it has nearly 4,000 followers.
Charter membership in the organization began in May 2017. During our first official year as an organization, we developed a web page with webmaster Paula Bright. Later, we migrated to a new web page with webmaster Winona Myers. We developed The Marketeer, a promotional magazine that is available on Amazon. We worked with designer, Pam Johnson, to develop a full page ad for each charter member that was promoted widely on the Facebook page.
We placed advertisements in a few publications including the Welsh Review and the Maryland Pony Breeders publication. We held contests on Facebook with Welsh Mountain Pony-related prizes. We advertised during the National WPCSA show on iEquine.com and the ad was viewed by tens of thousands of people.
As we begin a new chapter, we have migrated our web page one final time as our webmaster has retired from our organization. Webmasters for this version of the web page are Diane Stewart and Kelli Broers.
We plan to continue our promotional efforts, welcoming new members in increasing numbers, and finding new and strategic ways to promote Welsh Mountain Ponies.